The Principal Offers Business Owners a New Way to Rebuild and Protect
DES MOINES, Iowa, May 27, 2010 (BUSINESS WIRE) -- Owners cite growing their business (70 percent) as their top business goal followed by achieving business stability (47 percent) according to Business Priorities research conducted by the Principal Financial Group(R) and Harris Interactive. With death benefit protection, an investment component and a new business insurance rider, Principal Variable Universal Life Income II(SM) can help owners address both goals.
The Surrender Value Enhancement Rider gives policyholders the opportunity to accumulate high cash value early in the policy helping to create assets needed to grow their business. At the same time, the policy offers long-term death benefit protection, giving more stability for business owners or key employees.
"One of the biggest lessons learned from the financial crisis is the importance of diversification and this lesson is particularly important for business owners who juggle a variety of personal and business financial needs," said Steve Parrish, national advanced solutions consultant for the Principal Financial Group. "Variable universal life insurance allows owners to both protect and accumulate, making it an important consideration as they rebuild their portfolio."